Posted by JuJuan Buford @JSBUFORD
BONUS ARTICLE REPOST | #4 Deadly Horseman 👉🏾 Failure to Use a CRM (Client Relationship Manager)
You have a proven product or service, your fine tuning your elevator pitch, and as a result of your prospecting strategies you’ve reached a point whereas the stress of balancing making dials, staying relevant via social media, and meeting the right prospects (I’ll elaborate) is starting to feel overwhelming. At the end of the day, there are so many hours available to spend between making 20, 50, or 100 dials, giving presentations and servicing your customers, and managing all the other stuff that is required to keep revenues coming in.
What you really want is to meet more idea prospects, make them happy clients, and acquire more leads. The aforementioned will allow you upgrade your capacity (hire better people) to offer more or upgraded services, increasing your value proposition, allowing you to increase your prices, ultimately allowing you to enjoy increased cash flow. In other words, create a more system approach to finding and engaging ideal clients.
How can a good customer relationship manager (CRM) help you achieve all of the aforementioned?
A CRM CAN HELP YOU BETTER MINE YOUR BUSINESS
One of the greatest benefits of a CRM is it helps you identify who and where your focus should go. At some point, we have to begin to identify who our ideal customer is, and thus curate our marketing and prospecting strategies to attract our ideal prospect. What do I mean by this?
(A) Prospects = Prospects that are already very much motivated to buy what you're offering; have enough disposable income to easily afford the 5 Star treatment; and appreciate your professional approach.
(B) Prospects = Prospects that require some education regarding how conducting business with you can improve their lives; have disposable income; and arrive on time for the appointment.
(C) Prospects = Prospects that need...... (to continue reading and learning visit the following link and enjoy 👉🏾 The 3 Deadly Horsemen That Prevent Entrepreneurs from Growing From a Team of Me, To a Team of We)
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Cut to chase and catch the video here 👇🏾👇🏾👇🏾
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JuJuan Buford is a CEO, Co Founder serial entrepreneur, writer, and public speaker. JuJuan started his career in the banking and investment advisory industry, and transitioned into business ownership and is enjoying entrepreneurial success in multiple industries: business coaching, real estate wholesaling, direct selling, business technical assistance provider, ghost writing, and publishing.
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