Client services is often the last thing entrepreneurs and business owners think about. As a society we pay our client services professionals the least. And many run from, obfuscate the process of dealing with complaints, just ignore them altogether, or commit the cardinal sin..... blame the person that was willing to point out an area that could be improved.
However, client services is like fertilizer in the soil. It is what makes everything else grow. Exceeding expectations builds your brand. Resolving challenges builds your customer loyalty. Being accessible and responsive, creates success stories filled with surprise and energy that eventually get passed on to others resulting in referrals.
*JuJuan Buford*